An Exciting Update

Dear Friends,

After nearly two decades as My New Red Shoes, we’ve rebranded as mBOLDen Change. Our new name reflects the evolution of our work — and a deepening commitment to equity, systems change, and bold partnership. While the name is new, our values, relationships, and approach remain grounded in trust, collaboration, and shared purpose.

Since 2006, our organization has helped hundreds of thousands of children and families access the essentials they need to thrive. Thanks to the support of friends like you, our work has grown from:

We’re energized by this transformation. mBOLDen Change captures the clarity, conviction, and momentum guiding our next chapter.

We’re deeply grateful to have you by our side. Together, we can make equity not just a shared value, but a lived reality.

Please join us at www.mboldenchange.org.

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Messages & Press Releases

Federal Agreement Trades Dignity for Data

The recent agreement between the Internal Revenue Service (IRS) and the Department of Homeland Security (DHS) to share sensitive taxpayer information is deeply concerning to us. As an organization ...

Our Commitment

At My New Red Shoes, we are deeply concerned about the current political landscape and the uncertainty it poses to our communities, as well as to the fundamental values of fairness, equity, and opp...

Our Lawsuit Against Gap Inc.

My New Red Shoes is committed to seeking redress for the children we serve. After exhaustive efforts, we filed a lawsuit against Gap seeking to hold the company accountable for its failure to compl...